Too many sites lack a Content Manager—someone with editorial responsibility and control for the entire site. Without this role, sites segment into information ghettos, with inconsistent and contradictory formatting, information and spelling. Like a store that doesn’t bother to sweep its floors, it sends a damaging message.
In the year-plus I’ve been on Twitter, I’ve followed and then unfollowed a number of people for two main reasons: Found what they said uninteresting They so often that they dominated the feed In almost all cases, both reasons applied to the same tweeter. This got me thinking about Twitter etiquette, especially if you use […]
As I decided what each character would be wearing, the more I learned about them. And, I came to realize, I’d missed opportunities to give them added dimensions with only a few extra words.